LinkedIn Banner Size 2026: Exact Dimensions and a Template for Founders

The LinkedIn banner size for a personal profile is 1584 x 396 pixels, saved as a PNG or JPG under 8 MB. A company Page cover is different: 1512 x 256 pixels, PNG or JPEG, under 3 MB (LinkedIn Help, LinkedIn Help for Pages).

Those two numbers are all most people need. The part that costs founders deals is what goes inside the frame, because your banner is the first thing a buyer sees after they click your name. This guide gives you the exact sizes from LinkedIn's own help pages, shows where other guides disagree and why, and ends with a banner template you can build in ten minutes.

What size is every LinkedIn banner and cover image?

Every size below comes from a LinkedIn Help page I opened on November 12, 2026. LinkedIn changes these pages without announcement, so open the linked page before you export a final file.

Three things to notice. The personal banner is a 4:1 shape, while the Page cover is about 5.9:1, so it is much thinner. A design built for one will not survive on the other. LinkedIn also says a Page cover may be trimmed horizontally or vertically on different screens, and asks you to upload a high-quality image with limited text.

Why do other guides give different LinkedIn banner sizes?

Search this topic and you will find 1128 x 191, 1536 x 768 and 1584 x 396 all presented as the answer. They are not all wrong. They describe different images or different years. Here is how the three most visible guides compare with LinkedIn's own pages, using only what each page says.

Every guide agrees on the personal banner. They split on the company Page cover, where Figma and Canva list sizes that differ from the current LinkedIn Help page. If you run a Page for a SaaS company, an MSP or a firm, trust the LinkedIn page and treat older numbers as stale.

What part of a LinkedIn banner gets covered or cropped?

Sizing is the easy half. The harder half is knowing which part of the image buyers will actually see.

LinkedIn does not publish a pixel-exact safe zone for profile banners. Its own Pages guidance says the image can be trimmed to fit the screen, and tells you to keep key details away from the edges, especially the lower-right corner, and to place important information in the center (LinkedIn Help). Be wary of any guide that gives you exact margins as if LinkedIn set them.

Two practical points from design guides, labeled as their advice and not LinkedIn's:

• Your profile photo or Page logo sits over part of the lower-left of the banner on desktop, and phones show the banner shorter with the sides trimmed (RightBlogger, Draftly).
• Draftly suggests keeping logos, text and faces in roughly the middle 60 percent of the width and clear of the top and bottom 40 to 50 pixels, with the bottom-left left empty. That is a rule of thumb, not a LinkedIn rule.

The test that settles it is free. Upload the banner, then open your profile on your phone and on a laptop. If any word is clipped or hidden behind your photo, move it toward the center and upload again.

What should a founder's LinkedIn banner say to a B2B buyer?

A buyer who reads your post and clicks your name lands on your profile. The banner is the largest piece of real estate they see before the headline. Most founders waste it on a stock skyline.

Use it to answer one question: who do you help, and with what result? Not a mission statement. A specific line, the way you would say it to a prospect.

Three worked examples

These are layout examples for the three audiences this blog serves. The wording is placeholder copy to show structure. Replace the details with your own real customers and results.

• SaaS founder: Center line: "We help [specific customer type] [specific result]." Below it, one short proof line such as the name of a real customer or a real number you can stand behind. Right side: your product name in plain text.
• MSP or cloud partner: Center line: "Managed IT and cloud for [specific industry, for example dental groups]." Below it, the platforms you work on, written as plain names. Right side: a short call to action such as your booking page, written as text rather than a clickable button, because the banner is not clickable.
• Professional firm partner: Center line: "[Practice area] for [specific client type]." Below it, the city or region you serve. Keep claims factual and check them against your firm's advertising rules.

Notice what is missing: no paragraph of text, no list of ten services, no stock photo of a handshake. One audience, one outcome, one proof line.

How do you build a LinkedIn banner in ten minutes?

Follow these steps in Canva, Figma, Photoshop or any editor that lets you set a custom canvas.

1. Set the canvas to 1584 x 396 pixels. Do not start from a 16:9 slide. A 1920 x 1080 design loses most of its height at 4:1.
2. Draw a circle in the lower-left as a stand-in for your profile photo. Keep everything else clear of it.
3. Mark the center band. Draw a rectangle across the middle 60 percent of the width. Text and faces go inside it.
4. Write one headline. Eight words or fewer. Use a large, plain font with strong contrast against the background.
5. Add one proof line below it. A customer name, a certification, or a result you can document.
6. Delete the guides and export. Use PNG for flat color and text, or a high-quality JPG for photos. Check the file is under 8 MB for a profile or 3 MB for a Page.
7. Upload and test on phone and desktop. On LinkedIn, click your profile card, then the camera icon in your introduction section, and upload (LinkedIn Help). You can crop and reposition after upload.

If the image looks soft after upload, the source was probably smaller than 1584 pixels wide and got stretched. Draftly's advice is to use a wider original or place a smaller photo on a plain color background rather than stretching it (Draftly). LinkedIn gives similar advice for Page covers: choose a larger, higher-quality image and compress it if it looks pixelated.

What are the most common LinkedIn banner mistakes?

• Uploading a GIF. LinkedIn does not support GIFs for the profile background photo.
• Reusing the profile banner on the company Page. The shapes differ, so one of them will crop badly.
• Putting a phone number or URL in the banner. Nobody can click it, and the edges may be trimmed on mobile.
• Treating the banner as a one-time task. Update it when your offer or audience changes, so your profile matches what you post.

Premium members can also create a cover slideshow instead of a single image, according to LinkedIn's help page. Without Premium, you upload a single image.

How should your banner match the posts people just read?

The banner works best when it matches the content that sent people to your profile. A buyer who read a post about your specific audience and lands on a banner about the same audience stays. A buyer who lands on a generic banner leaves.

That is a consistency problem, and it shows up in your posting habit too. If your banner promises one thing and your last post was three weeks ago, the page looks abandoned. Our guide on how to keep posting on LinkedIn while running the company covers the routine, and the LinkedIn post size guide covers the image sizes for the posts themselves. If you want carousels that carry the same message as your banner, try the LinkedIn carousel generator, and use our LinkedIn post templates to write the posts underneath it.

Frequently asked questions

What is the best LinkedIn banner size?

For a personal profile, 1584 x 396 pixels. For a company Page cover, 1512 x 256 pixels. Both are the sizes LinkedIn Help currently lists.

What is the file size limit for a LinkedIn banner?

8 MB for a personal profile background photo and 3 MB for a company Page cover image, per LinkedIn Help. Use PNG or JPG. GIFs are not supported on profiles.

Is the LinkedIn banner size the same on mobile and desktop?

You upload one file, but it is displayed differently. LinkedIn says images can be trimmed to fit the screen, so keep key text in the center and away from the edges.

Why does my LinkedIn banner look blurry?

The image was most likely smaller than the recommended size and got stretched, or it was heavily compressed before upload. Export at 1584 x 396 or larger in the same 4:1 shape and upload again.

What is the difference between a LinkedIn banner, cover photo and background photo?

For a personal profile they are the same image. LinkedIn's help pages call it a background photo or cover image.

Can I use the same banner for my profile and my company Page?

You can reuse the artwork, but not the file. A profile banner is 4:1 and a Page cover is about 5.9:1, so rebuild the layout at the Page size.

What should I put on my LinkedIn banner?

One audience, one outcome and one proof line, kept in the center. Skip long text, service lists and anything that depends on being clicked.

Next step

Fix the banner once, then make sure the posts behind it keep showing up without you building each one by hand. Start free at SocialPost.ai and get your LinkedIn content working while you run the business.