How to Automate Your Startup’s Social Media and Save Hours Every Week
As a startup founder, it’s all about the numbers: dollars, leads, milestones, and so on. But no resource is more valuable than the founder’s time. As a founder, you’re always pulled in many directions at once because you are the key decision maker and visionary for your business. Unfortunately, social media can eat up a lot of hours in the day, and it’s often an essential part of startup workload.
Good presence on social media allows you to reach your potential customers and clients as well as educate potential investors and partners about your project, so it’s not something you can skip. How can you successfully run social media campaigns while focusing on everything else that is required by your startup?
Let’s take a look.
Why Automate?
Until recently, there were only certain social media tasks that could be automated, namely scheduling. Social media content creation has been a highly manual task, requiring a lot of hands-on time in research, planning, copywriting and design, and posting. Fortunately, AI has made it possible to automate more than ever, which can save hours per day.
As a startup founder, you may already know that keeping up a strong social media presence is important to your business, but the time needed to run successful social media accounts can be overwhelming in the best of circumstances. By automating your social media posts, including content creation, you can avoid getting sucked into the rabbit hole that is social media.
But automation does more than take work off your plate. It also allows you to efficiently run social media accounts that hit the mark in terms of quality and consistency. When it comes to social media, posting infrequently may not move the needle much. That’s because algorithms and audiences alike expect high quality and consistent posts. Audiences are less likely to follow or engage with accounts that only post once a week or even less often.
As founders whose schedules feel packed to the brim, it’s easy to push social media posts down to the bottom of the list, but this approach won’t do much for your online growth and engagement. Automating your social media content means that your audience will hear from you regularly, which builds trust and an improved understanding of your offering.
Startups often have to do some educational work in letting their potential customers know who they are and what they offer. Social media is a great tool with which to share educational and engaging content, but again, only if it’s showing up on feeds regularly. This also greatly improves your page’s SEO and ranking, working hard to bring you to the right audiences even when you’re not the one hitting post.
Automation covers you when your day gets way from you, ensuring consistent posts over time and steady audience growth.
Tools for Automation
Now that we’ve looked at why social media automation is so important for startups, let’s go over some tools that you can use to automate your posts. Our top pick is SocialPost, which is an AI tool that is designed specifically to create high quality social media posts on virtually any topic or industry. SocialPost harnesses the power of AI to streamline tasks that would otherwise take hours, days, or even weeks to accomplish, and steadily produces high quality social media content that is geared towards your startup’s growth.
How does it work?
AI Generated Posts | SocialPost’s key innovation is AI generated social media posts, which allow you to quickly create social media content for a variety of platforms in just a few clicks. All you have to do is input some info regarding the topics, audience, and brand voice, and SocialPost will create your social media posts for you. SocialPost pulls from current online trends, your brand’s previous tone and messaging, and existing content to create posts that are ready to use.
Trending Topics | One of the most time consuming aspects of social media is trend research: which trends are relevant and best suited to your startup’s branding? SocialPost scours the web and quickly determines the best trends for you, saving you hours and adding your brand to the right online conversations.
AI Image Generation | Just as time consuming as research is finding the perfect image to go with your post. Image generation does the work for you. No more searching through stock image sites looking for the right photo—the right one is created for you instantly.
Schedule and Calendar | Once you’ve generated your posts and images, all that’s left is to schedule them. But don’t worry—SocialPost takes care of this too. It takes your scheduling requirements and creates an automated content calendar that puts out posts when they need to go out, not when you have time to post them. That means that your social media accounts stay updated, no matter what comes up in your day. Your social media presence continues to do the work of growing your brand’s online presence, even when you’re not there to manage it yourself.
Step-by-Step with SocialPost
Getting started with SocialPost is a simple and fast process, which means that you can begin to generate and post right away. Let’s take a look at how you can get started with SocialPost today.
1) Sign up for freeSocialPost offers free forever plans that don’t require a credit card to sign up. Head over to socialpost.ai to give the free plan a try and explore some of the features available. If you’re looking for more robust plans, you can see the features available in paid plans as well at socialpost.ai/pricing. All plans include Gen-AI posts and a brand voice.
SocialPost makes it easy to get started with generated social media posts so you can quickly set up a content calendar, begin creating and putting out posts, and watch your social media presence grow over time.
2) Input your prompts
To get started with Gen-AI posts, SocialPost will ask you for some information and prompts. These prompts should focus on your startup’s unique services, offerings, and relevant topics. The generator will also ask you for a brand voice to determine the tone of your social media posts. Your brand’s voice is arguably one of the most important identifiers in the online world; it helps your audience immediately know who they are hearing from.
SocialPost’s unique brand voice feature also makes your posts sound more authentic and human, and creates a feeling of connection with your customers, investors, and supporters.
3) Tell SocialPost when to postProvide SocialPost with some scheduling parameters (weekdays only, for example) and let it do the rest. SocialPost’s scheduling and content calendar feature allows you to easily send out posts at optimal times that are best suited to your audience’s online activities. Automatic scheduling means that you don’t have to be online to manually post at key times. As founders, let’s face it—your availability might be at odds with when audiences are expected to hear from you. Automation makes scheduling a breeze.
Is it Time to Automate Social Media?
If you’re ready to give Gen-AI social media a try, there’s never been a better time. SocialPost offers a free plan as well as free trials on affordable paid subscriptions. The best way to understand how automated social media content works is by giving it a try for your startup.
Free up your time and delegate the work of social media to your very own automation assistant. Get started today. https://SocialPost.ai