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How to Get Verified on Meta (Facebook & Instagram)

How to Get Verified on Meta (Facebook & Instagram) – The Full Guide 

Verification on Facebook and Instagram boosts your profile’s credibility, improves content reach, and protects you against impersonation. Whether you’re a creator, public figure, or business, Meta now offers two main paths to verification

  1. Meta Verified (Subscription-Based)
  2. Traditional Verification Request (For Notable Public Figures or Brands) 

 

🔹 Option 1: Meta Verified (Paid Subscription) 

What is Meta Verified? 

Meta Verified is a monthly subscription service that gives you: 

  • A blue checkmark on Instagram and/or Facebook 
  • Proactive impersonation protection 
  • Access to human support 
  • Additional exclusive features (like stickers and visibility boosts) 

Pricing:

Meta Verified now offers four subscription tiers — Standard, Plus, Premium, and Max — each with different benefits (search optimization, featured profile, links in Reels, custom chat themes, personalized strategy advice at the top tier). Pricing varies by plan and region, so check current pricing in the app during signup rather than relying on a fixed number here.

 

✅ Eligibility for Meta Verified (as of 2025) 

Requirement 

Description 

Age 

Must be 18 years or older 

Platform 

Must have an active Facebook or Instagram profile 

Name & Profile Match 

Display name must match the ID provided 

Profile Completeness 

Must have a profile photo, bio, and recent activity 

ID Verification 

Submit a government-issued ID (driver’s license, passport, etc.) 

2FA 

Two-factor authentication must be turned on 

Device 

Must apply through the mobile app 

Advanced Protection

 Must be turned on for the profile and can't be turned off once the subscription is active

Minimum Activity

Account must meet Meta's minimum activity requirements

Recent Profile Changes

Account can't have exceeded recent-change limits for name, photo, or username shortly before applying

 

📝 How to Subscribe to Meta Verified 

  1. Open the app and go to your profile

  2. Tap Menu → tap Meta Verified.

  3. Choose your profile and set up payment

  4. Turn on two-factor authentication

  5. Confirm or edit your profile name/photo, then confirm your identity by uploading photos of the front AND back of your government-issued ID.

  6. Review takes up to 3 business days.

    Note: Meta is gradually renaming "Accounts Center" to "Meta Account settings," so users may see either label.

     

✏️ How to Cancel Meta Verified 

  1. Go to Settings → Accounts Center → Meta Verified
  2. Tap on the subscription 
  3. Choose “Cancel Subscription” 
  4. Follow the prompts (you’ll retain verification until the billing cycle ends)

 

🔹 Option 2: Free Verification Request (For Notable Brands & Public Figures) 

This option is available for highly notable individuals, media figures, and businesses. It's not guaranteed and typically for accounts with existing public exposure. 

Eligibility Criteria 

Requirement 

Description 

Authentic 

Must represent a real person or registered entity 

Unique 

One verified account per person/entity 

Complete 

Public profile, with bio, profile photo, recent posts 

Notable 

Media coverage in non-paid, reputable news sources 

Secure 

2FA recommended 

 

📝 How to Request Free Verification 

On Instagram: 

  1. Go to your profile → Menu → under "For professionals," tap "Account type and tools" → Request verification
  2. Enter your name and upload ID or business docs → submit
  3. Submit and wait (response time: usually 2–30 days)

    On Facebook: 

    1. Go to Meta’s Verification Request Form
    2. Choose whether you’re applying for a Page or Profile
    3. Upload documents and supporting links 
    4. Submit the form 

     

    🌍 Regional Availability 

    Meta Verified is not available in all countries yet. To check: 

    • Go to Settings → Accounts Center → Meta Verified 
    • If it’s not visible, it's likely not rolled out in your region yet. 

     

    ❌ Things That Can Get You Rejected 

    • Inconsistent display name (different from ID) 
    • No real-world coverage or PR 
    • Profile is incomplete or inactive 
    • Buying fake followers or engagement 
    • Submitting altered or fake IDs 

     

    🆚 Meta Verified vs Traditional Verification 

    Feature 

    Meta Verified 

    Traditional Verification 

    Blue Checkmark 

    ✅ Yes 

    ✅ Yes 

    Requires Public Notability 

    ❌ No 

    ✅ Yes 

    Paid 

    ✅ Yes 

    ❌ No 

    Fast Support Access 

    ✅ Yes 

    ❌ No 

    Media Coverage Needed 

    ❌ No 

    ✅ Yes 

    Cancel Anytime 

    ✅ Yes 

    ❌ No 

     

    Final Tips 

    • Make sure your username, name, and profile image match your ID if going through Meta Verified. 
    • Stay consistent with posting, engagement, and maintaining a professional bio. 
    • Avoid frequent changes to your profile while a verification request is under review. 
    • If rejected, you can reapply after 30 days
    • Don’t buy fake verification badges — it’s against Meta’s terms and can get your account banned. 

     

    Once you're verified, keep the momentum going — schedule your posts in advance with SocialPost so your new badge gets consistent content behind it. Start scheduling free.